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Its time to turn capitalism upside down to shift our values, to switch from a just profit focus, to caring for people, communities and the planet. Published, inevitably, by virgin books its theme is. Dec 05, 2011 branson is the author of several books including losing my virginity and reach for the skies. Sir richard charles nicholas branson born 18 july 1950 is a british business magnate, investor, author and philanthropist. He founded the virgin group in the 1970s, which controls more than 400 companies in various fields. Screw business as usual audiobook by richard branson.
In writing this book, ive realised that weve really been on a practise run, getting ready for the greatest challenge and opportunity of our. Richard branson, one of the worlds most famous and admired business leaders, argues that its time to turn capitalism upside downto shift our values from an exclusive focus on profit to also caring for people, communities and the planet. Branson expressed his desire to become an entrepreneur at a. Im a big richard branson fanboy, and really liked his first book, losing my virginity which i highly recommend.
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